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Articles In English

Until Convenience Do Us Part

Hoy sabemos que nadie tiene un trabajo ni porque es su derecho ni porque ha estado allí 20 años y que la frase "para siempre" es un sueño. Sin embargo, pensar en una ruptura...y que esa ruptura sea iniciativa de la empresa que nos contrata, sigue siendo doloroso.

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What I Wanted to Be When I Grew Up

Original Spanish version published in El Comercio newspaper (Peru) on August 13, 2015 I always go around interviewing people for all kinds of reasons, but the other day the shoe was on the other foot. This time I faced a question I was not ready to answer: When you were little, what did you want to be when you grew…

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Ten Ideas for Your Personal Brand

Original Spanish version published in El Comercio newspaper (Peru) on February 17, 2012 Managing your personal brand assertively is not going out and promoting yourself. It is managing your reputation in a professional world where competitiveness is also credibility. Managing your brand involves having a positive impact on the perceptions of others and is closely related to your ethics, your values,…

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Mentors for Peru

Nuestro país necesita mentores. Aunque suene extraño mi planteamiento, cada día estoy más convencida de que así como un profesional comprometido con su carrera encuentra guía, consejo, perspectiva y un ocasional jalón de orejas en mentores que lo aprecian, nuestro país necesita lo mismo y con urgencia.

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Re-Examining Myths about Work

Original Spanish version published in El Comercio newspaper (Peru) on July 20, 2004. The world of work has changed dramatically, forcing us to reconsider paradigms and attitudes. It is time to ask ourselves: What is happening in the labor market? How can I prepare to compete? And… what myths should I break? Myth 1: Companies are like families. If I do my job…

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